How the Ipod Diet Bribe has Grabbed the Globe New Zealand and Japan Take Interest in Healthy Eating Lure
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Summary
ANEW scheme which rewards Scottish pupils who eat healthily with Xbox games consoles and iPods has attracted interest from as far away as New Zealand and Japan.
Under the initiative, which is similar to supermarket loyalty card programmes, children at Glasgow schools accumulate points on a swipe-card for buying foods such as salads and yoghurt which can then be traded for prizes.See the full content of this document
Extract
How the Ipod Diet Bribe has Grabbed the Globe New Zealand and Japan Take Interest in Healthy Eating Lure
Only weeks after its launch, health officials from around the world seeking novel approaches in the battle against childhood obesity have deluged...
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