Summary
ITV is moving back into pay-TV after agreeing a deal to launch high definition versions of the ITV2, ITV3 and ITV4 channels on the Sky satellite platform.
The move is part of an overall strategy to increase revenues from non-television advertising sources.See the full content of this document
Extract
Itv Again Channels Resources to Pay-Tv Market
ITV3 HD will include dramas such as Lewis and Marple and ITV4 HD content will range from films to sport -- such as the Uefa Europa League. The non-HD versions of ...
See the full content of this document
Sponsored links
