Demand Holds Key to Success of New Business Lending Strategy

The HeraldFebruary 10, 2011

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Summary


TO understand the deal thrashed out between banks and the Government on new business lending there is only one phrase you need to remember and that is "sufficient demand".

That enough people have to apply for the pound(s)190 billion on offer for the target to count, is the great get-out clause for the financial institutions and for the Government.

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Extract


Demand Holds Key to Success of New Business Lending Strategy

Chancellor of the Exchequer George Osborne is in a difficult position. He wants banks to lend more. His economic strategy is based on slashing the public sector and hoping that...

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