What Price an Executive?; Andrew Mackay Finds Out Who Are the Market Leaders in This Specialist Sector

The HeraldJune 24, 2004

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Summary


The definition of what makes an executive car could be the topic of some lengthy discussion in the pub but for me, executive class is an automotive sector that is slightly below luxury and a notch or two above the trim level of a family saloon. Its price will seldom be less than (pounds) 20,000.

They are cars that offer the best in style, image and a degree of luxury that usually incorporates leather and quality materials as well as the latest technological advances in audio systems and safety features.

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What Price an Executive?; Andrew Mackay Finds Out Who Are the Market Leaders in This Specialist Sector

In the supermarket car park they stand out, somehow. The paint looks deeper and denser, bodywork, too, has a sharper edge perhaps because of the alloy wheels in each corner and there's usually an extra light below the front bumper.

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