Red and Yellow and Green and . . .There's a Colour for Every Cause Huge Demand for Awareness Bracelets Sweeps Uk

The HeraldJanuary 14, 2005

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Summary


FROM the Oval Office in Washington DC to school playgrounds in Scotland, it has become the must-have fashion accessory of the moment.

The popularity of the "awareness bracelet", that little coloured rubber wristband seen on so many celebrities of late, knows no bounds.

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Extract


Red and Yellow and Green and . . .There's a Colour for Every Cause Huge Demand for Awareness Bracelets Sweeps Uk

Whether raising awareness of breast cancer, condemning bullying or showing solidarity with soldiers overseas, everyone seems to be saying it with silicone these days.

What began as an idea to raise...

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